Author Archives: Casino Journal RSS Feed

It’s a common sight on casino floors: patrons jumping from slot machine to slot machine before eventually hunkering down at a game that’s due for the next big payout. But can players really tell the difference between the house edge on one gam…

Caesars Entertainment illuminated two of its most iconic Las Vegas skyline landmarks to honor WorldPride/Stonewall 50, which recently took place in New York City.

Genting Casinos UK are the first gambling company to achieve the Safer Gambling Standard, the social responsibility quality standard for the gambling industry developed by GamCare, the UK-based national charity.

The importance of retaining separate counsel to represent an executive in a pending workplace investigation cannot be overstated. Facts may lead investigators to expand an inquiry, implicating more individuals with varying levels of recommende…

When planning promotions and events, it’s common to see a meeting where the marketing team ends up going around the table taking turns giving their best ideas on what promotion to do next without the luxury of good property analytics to …

Congratulations to the following casino industry professionals on their recent promotions and new appointments in their respective gaming organizations. This month, we highlight key gaming industry executives from AGA, Ainsworth Game Technolog…

In the Mad Men days of advertising, it was easy to get a point across… people watched fewer programs, so it was simpler to get your message out to a massive audience. Changes in the media landscape and the habits of the viewer make it more cha…

Last month we produced the 16th edition of our annual Casino Marketing & Technology Conference and dare I say it was right up there with the best of them, and not just because of the double-digit growth we realized in full conference atten…

Table games have grown in popularity in recent years, thanks in part to the integration of slot machine-like technologies into the table experience, which in turn has attracted a growing number of younger players into the pit. 

Realistic Games announced it has promoted Lauren Bradley.